For this project I developed marketing strategy, branding and the value proposition for an emerging artist agency. In terms of branding I designed the logo of 'Paragon Music Academy', as well as, created broshure design and some promotional material that could be use to increase the familiarity of my client. I conducted a market research and after identifying their target audience and the potential competitors I developed a beneficial marketing strategy.
A prospectus for a mobile application targeting artists and producers.
‘MusicSpire’ Combines work and entertainment! It saves time browsing in the internet and lowers the chances of getting the wrong people It's easier for music artists to find their way to the top It aims at helping build partnerships within the industry (both artists and producers) I came up with the idea and developed the user experience journey, designed the logo and created branding materials, which can aid the advertising process once the application is launched.
Contact me:
ivona.hadzhiyska@mail.bcu.ac.uk